I am E, as you are E, as you are WE and WE are all together
(With all due respect to the Beatles’s I am the Walrus.)
For the 40th anniversary of Earth Day, the organizers of Earth Day New York launched the “Be the E” campaign. The campaign was designed to give the eco-awareness day a “fresh face, draw new people into the environmental movement, and inspire everyone to take positive action for the planet.”
The E campaign was inspired by Gandhi’s quote “Be the change you want to see in the world.” EDay networking community sites have been put up worldwide to encourage people to share what they are doing to live cleaner, greener and more sustainable lives.
Earth Day is a one-day event, but millions of people work hard 365/52 – providing awareness and ongoing education, creating action and facilitating change to make a better, lasting Earth.
Tons of things are happening locally and globally today. EDay is here. Go, be, green.